DealerSocket is Automotive

Role: Sr. UI/UX Designer

DealerSocket is one of the leaders in the Automobile Dealership applications, providing a complete solution for everything related to Automobile dealers.

As their first Sr. UX Designer, I helped build an expert Design team, implemented Design Processes and System, trained Engineers on Bootstrap and Design Patterns and converted existing applications to responsive design. I also re-designed some features and created a "Game Changer" app that increased ROI, retention of team and customer satisfaction.

Here are some app improvements, with before and after images, as well as some designs done in the process. Due to the dynamics of DealerSocket, I was able to collect just bits and pieces of all the work I've done for them.

Task Flows
Rapid Iteration Sessions
Wire Flows
Ping Details - BEFORE
  • Ping Details - AFTER
    High Fidelity Prototypes
    Sales Dashboard - Iteration
  • Sales Dashboard - AFTER

    Tablets - Iteration